From John Frieda
This reparative shampoo for damaged blonde rebuilds the inner strength of blonde hair compromised by bleach, colour, and heat. Step 2 in John Frieda's salon-inspired Blonde+ Repair system, it delivers 2x stronger, 2x brighter results** in just one use, thanks to their powerful Bond Building Complex.Step 2 in John Frieda's 3-step Blonde+ Repair systemVisibly reverses signs of damage from lightening*Rebuilds bonds for 2x stronger hair**Leaves hair 2x brighter from the first use**Powered by our Bond Building ComplexVegan, silicone-free, and SLS/SLES sulfate-free*Using the Blonde+ Repair system, Steps 1-2-3.**With shampoo & conditioner use vs. a non-conditioning shampoo.